Without a doubt, icebreaker activities help to ease the air of unfamiliarity between people. But it can also go beyond that - it helps an individual realise how to communicate with others through a fun activities. For instance, the first icebreaker activity I did with my friends, Ryan and Zul. The looker (Zul) observed a … Continue reading Benefits of icebreakers
Author: Trixie Wong
Self doxing
Using various search engines like Google and Duck Duck Go, I searched up my name and was surprised to find my old accounts that I had long forgotten. Most of it were created when I was an adolescent and the content was immature and embarrassing to read. My friends gave my blog a read and … Continue reading Self doxing
Inspirational images
(rantsandstuff.wordpress.com, 2019) (Reddit, 2019) These are images that have gone viral on twitter last November, where a series of climate strikes - led by Greta Thunberg - started a new thing called 'climemes'. "Gen Z has a knack for incorporating its politics into its internet-inflected, ironic, and earnest self-expression so uncannily, so it’s to be expected that … Continue reading Inspirational images
SET POST 12: Disciplinary Intersections
The four communication disciplines are journalism, media, public relations and advertising; they all have the same aim of telling a story, although for different purposes. The definition of 'interdisciplinary' is 'integrating knowledge and methods from different disciplines, using a real synthesis of approaches' (Jensenius 2012) which to me means incorporating various elements from the disciplines … Continue reading SET POST 12: Disciplinary Intersections
SET POST 9: Public Relations
Fyre Festival's purpose was "to provide access to celebrity performers to anyone who wished to book a performer" (Gonzalez, 2019). The organisers envisioned it to be a festival on par with or greater than established festivals like Coachella or Glastonbury, promoting the message 'on the boundaries of impossible' - where common people to enjoy a … Continue reading SET POST 9: Public Relations
SET POST 8: Advertising
One aspect of advertising I find interesting is Brand Activism - "when a company seeks to have an impact on a social, economic, environmental, or political problem" (Hodge, 2020). According to The Marketing Journal, 'two-thirds of consumers (66%) say it’s important for brands to take public stands on social and political issues'. I feel that … Continue reading SET POST 8: Advertising
SET POST 7: Reflection on design thinking process and WIP presentation
One design thinking tool that we used for our work-in-progress design thinking process was the empathy map. We used an empathy map as according to interaction-design.org, it will help us understand our user’s needs while we develop a deeper understanding of the persons we are designing for (Dam and Teo, 2020). We decided to do … Continue reading SET POST 7: Reflection on design thinking process and WIP presentation
SET POST 6: Digital Contexts & Online Cultures
An aspect I find interesting is how artificial intelligence is used by big companies to manage algorithms in order to suggest content they think the users would like. In the ted talk 'We're building a dystopia just to make people click on ads' by Zeynep Tufekci (2017), she mentions that what seemingly starts out innocent … Continue reading SET POST 6: Digital Contexts & Online Cultures
SET POST 5: Photojournalistic storytelling
Sianjhi visited Bali recently and was inspired by how environmentally-friendly the Balinese were. Photojournalism helps readers to understand the experience bigger. Look at the size of the bruise! Ouch. She got this huge bruise on her thigh while surfing at Canggu Beach. While she was there, she could not help but admire the pristine waters. … Continue reading SET POST 5: Photojournalistic storytelling
SET POST 4: Josh Stearns Best Online Storytelling
The first story is "The 45-minute mystery of Freddie Gray's death", where it is a factual recount told in chronological order of how Freddie Gray died. The interactive page spares no detail, captivating the audience as they read further into the article. The purpose of this story was to shed light on his death and … Continue reading SET POST 4: Josh Stearns Best Online Storytelling